Retail investors are taking a bigger seat at the IPO table.

In recent offerings, companies like Klarna and Gemini have reserved significantly more shares for individual investors, well above the traditional single digit allocations. The change follows earlier debuts that experienced sharp first day surges, which often meant issuers left capital behind and lost the benefit of a stable long term holder base.

Allocating more to retail creates buzz, helps balance trading, and supports a shareholder base that aligns with long term growth.

The IPO market continues to adapt in ways that will shape the next wave of companies coming public.

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